How much does a business website cost?

A business website costs between €350 and €3,500 — and that range is intentional, because these are completely different products. Based on my projects, most service businesses need a site in the €950–€1,900 range: a unique design, WordPress, SEO-ready, editable without a developer. Below that budget you usually get a template with swapped logos. Above €2,500 you start getting custom functionality, system integrations and advanced web applications. To know what's right for your business, you need to understand what each budget level actually delivers.

Cost table — what you actually pay for

Instead of vague ranges — a concrete breakdown based on projects I have delivered:

What actually drives the price — not what you think

The most common mistake clients make is asking "how many subpages will the site have?" as the key pricing criterion. Yet based on my experience, the number of subpages is a secondary factor. The main drivers are: whether the graphic design is unique or template-based, what integrations are required (CRM, booking systems, multi-step forms, payments), and how many revision rounds are included in the price.

A 5-page site with a unique design built from scratch and animations can cost more than a 20-page site based on a ready-made layout. So before asking for a price, describe the goal of the site and the expected result — not a list of tabs.

Cheap websites — what you actually get for €150–€350

I have direct experience with clients who came to me after a few months of owning a site bought for €150 or built themselves on a website builder. Common features: the site loads in 6–10 seconds on mobile, has zero SEO structure (no meta tags, no H2 headings, duplicate content), looks identical to 200 other sites on the same template, and generates not a single lead.

This is not a matter of bad intent on the seller's part — you simply cannot do more for €150. The problem is that the client pays €150, then spends another €1,200 on a rebuild a year later. Total cost = €1,350, but they wasted a year and collected no analytical data.

Maintenance costs — what to budget for each year

A website is not a one-off purchase. Annual maintenance costs include: hosting (€50–€190 per year depending on server performance), domain registration (€12–€35), an optional service plan for WordPress and plugin updates (€120–€470 per year), and SSL certificate costs (often included in hosting, but not always).

If you build a business website with no maintenance plan, the certificate will expire, WordPress will go unupdated, and the site will become vulnerable to attack. I have seen infected sites that spammed users for months without the owner's knowledge. Good IT support for a website is not a luxury — it is insurance.

Max Mazurkiewicz

Founder

How much will your specific website cost?

I will define the scope, recommend the right technology and give you a concrete quote — not a range. 30-minute consultation, zero commitment.

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WordPress vs. website builders — when to use which?

Squarespace, Wix and Webflow make sense for one group of clients: freelancers and small businesses that want to manage the site themselves, have a simple scope (a few sections, contact form, portfolio) and do not plan to scale or rank in competitive niches. The annual cost of Wix/Squarespace is €50–€95, but you are building on someone else's platform — if they shut down the service or raise prices, you lose everything.

WordPress gives you full ownership of code and data, unlimited growth potential, and — importantly — significantly better conditions for Google ranking. For a business that treats its website as a customer acquisition channel (not just a brochure), WordPress is the standard.

How to prepare a brief to get a reliable quote

Any developer who quotes a price without asking a single question is either guessing or quoting something different from what you have in mind. A good quote requires: a description of the site's goal (what should it do — generate leads? sell? build credibility?), a list of required features, examples of sites you like, and information about your industry and competitors.

Prepare a brief before sending enquiries to several developers — only then can you compare proposals apples-to-apples, not apples-to-oranges. The difference between a €900 quote and a €2,000 quote often does not stem from greed on one side, but from a completely different scope.

Is it worth building an SEO-ready site from the start?

Yes — and it is far cheaper than fixing it later. A site designed for SEO positioning from day one has the correct heading structure, fast loading time, optimised meta tags, and the right URL architecture. Fixing this in an existing site typically takes 3–5 working hours and often requires reconfiguring the entire content structure.

From my projects, sites built with SEO in mind from the start achieve Google visibility on average 2–3 months faster than those where SEO is "added on" after the fact. If you have a website budget, reserve 20–30% of it for search engine optimisation — it offers the best return on investment in the entire project.

Frequently asked questions